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Digital Content Traffic Manager

Western CapeSouth Africa
5 days ago0 Applicants
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  • Improve the operational efficiency in the Product & Performance Marketing teams by installing SOPs & processes, tools, and checklists to create effective workflows
  • Directing and managing the capacity of the team - particularly the creative team or in-house studio - to ensure tasks are completed on time and to a high standard
  • Measuring and reporting on team productivity & performance, reviewing creative and messaging for all channels
  • Maintaining fast-paced delivery of all creative assets required for partner marketing programs, including setting up production locally and abroad
  • key role as a central point of briefing from our external partners, management team, HyperionDev marketing team, and cross-functional team briefs from other divisions
  • Traffic management as it relates to campaign collateral for performance marketing, based on Performance Marketing team and consultant requirements.
  • Working with designers, copywriters, and others to work within the copy and creative guidelines and restrictions as aligned with partners on how to market their brands
  • Driving consistency in execution and production, implementing quality assurance
  • Maintain critical product marketing processes and reimagine these, while documenting any changes and updating handbooks and team documents
  • Excellent project management skills, task prioritization, and implementation of software tools where necessary to achieve results
  • Support ongoing optimization of our website, paid media, and social media




  • 4+ years of work experience as a traffic manager in a mostly digital environment
  • 2+ years of experience actively involved in setting the creative direction for a large consumer or business-facing brand, driving creative / studio teams
  • A qualification in digital marketing, creative writing, journalism, or a related field
  • Perfect written communication skills, an understanding of persuasive selling, and near-perfect verbal communication skills
  • Experience using project management software and capacity analysis to improve team output whilst building in quality assurance and checklists for completeness
  • Practical experience with briefing content to a creative studio of copywriters and designers to pull pieces together, including contracting 3rd parties where required
  • Strong knowledge of digital marketing and its key success metrics
  • A working knowledge of Google Analytics and popular email marketing platforms and solutions like Sendgrid, Intercom or Klaviyo
  • A track record of exceeding targets and strong Marketing career ambition
  • Highly organized and structured individual who can function in the eye of the storm and bring calm to a high-paced work environment
  • Detailed understanding of Social Media Marketing, Comms, and PR



  • 6+ years of traffic management experience, coordinating digital assets and campaign collateral at scale in a high-profile marketing or advertising agency
  • A portfolio demonstrating excellent copywriting skills, design skills, and/or video production skills to support high volumes of content production to high standards
  • Experience implementing new or repurposing existing project management software to create significant improvements in workload and pipeline efficiency
  • Technical platform abilities around social media scheduling tools, email marketing platforms, and tracking & measuring tools (Google Analytics, Google Tag Manager)
  • Experience in PR and Communications management is a plus
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About the company
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HyperionDev is the largest online coding bootcamp provider in EMEA, with headquarters in Cape Town and London.

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